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June 26.2025
3 Minutes Read

Examining Union Drive: Tensions Mount at Madison’s Health Co-op

Union drive tensions Madison health co-op sign in sunny landscaping.


Union Tensions Rise at Madison's Health Co-op

A union organizing campaign has ignited a fierce conflict at the Group Health Cooperative of South Central Wisconsin, a health care nonprofit based in Madison. Recently, the movement toward unionization has been accompanied by a flurry of legal battles, with a series of cases under review by the National Labor Relations Board (NLRB). Members of the Service Employees International Union (SEIU) have filed numerous unfair labor practice charges against Group Health management, claiming that their rights have been violated throughout the organizing process.

The tension escalated when the NLRB’s regional director issued an order to block the election. This followed concerns from the union that ongoing litigation against the co-op could skew the election results. In response, Group Health executives have expressed their desire to hold the vote as soon as possible, denying any wrongdoing.

Concern for Cooperative Values

Founded nearly 50 years ago as a health maintenance organization, the Group Health co-op prides itself on community-oriented services and a focus on wellness. While many members support the union for its potential to empower workers, others argue that the cooperative is straying from the progressive principles on which it was built. At a rally outside the co-op’s clinic, longtime member Ruth Brill highlighted the value of cooperative models over profit-driven health care, emphasizing that forming a union aligns with co-op principles.

“A union is like a cooperative in almost every way,” Brill shared at the rally, calling for management to honor the cooperative’s founding ideals. Following suit, fellow member Susan McMurray echoed these sentiments, saying, “Everyone involved are gut-wrenched by the animosity that has developed.” These emotional responses reflect a strong community bond, highlighting the importance of cooperative values in today’s health care landscape.

Management's Defense

Marty Anderson, Group Health’s chief strategy and business development officer, insists that the co-op does not oppose the union. Instead, he argues that their goal is to ensure all employees, including those advocating for unionization, have a voice in the decision-making process. The situation, however, is increasingly complicated as management has been distributing messages that some view as undermining the union’s mission.

This dichotomy between management's stance and member sentiments has fueled frustration among supporters of the union. Community organizer Paul Terranova points to an urgent need for greater dialogue between the board and members to foster trust and transparency in the organization’s direction.

Looking Ahead: Navigating Challenges Together

The current disputes reflect broader trends in labor rights and the healthcare industry, where employees are demanding more representation and respect. As this situation unfolds, the cooperative will face challenges in reconciling its management strategies with the aspirations of its members. Observers are hopeful that constructive conversations can pave the way toward not only resolving tensions but also reinforcing the cooperative’s core values.

The ongoing conflict at Group Health Cooperative serves as a powerful reminder of the importance of collective action in shaping healthier, fairer workplaces. As the debate continues, the cooperative community may find its identity tested but ultimately strengthened through these trials.


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